top of page

What even is business analysis?*

*and why do you need it?

Business analysis is a structured approach to understanding how an organisation works, and identifying ways in which how that can be improved, so that it can deliver better products and services to its customers. 

OK, that's a bit of a wordy and high-level description. How about this instead:

As a BA, I look at what companies are trying to achieve, and investigate what might be getting in the way, or, how they could achieve it easier.

Still quite vague. Let's look at the words:

Business in this context means the business system (more on that a bit later).

Analysis comes from Latin and means to loosen, untie or cut up.

This is a good description of the job - to untie the business system, to see how it works. Once untied, an organisation can understand its mechanisms, processes and other factors that affect its performance.

Anyway, as a BA, 

Section Title

Section Subtitle

Every website has a story, and your visitors want to hear yours. This space is a great opportunity to give a full background on who you are, what your team does and what your site has to offer. Double click on the text box to start editing your content and make sure to add all the relevant details you want site visitors to know.

If you’re a business, talk about how you started and share your professional journey. Explain your core values, your commitment to customers and how you stand out from the crowd. Add a photo, gallery or video for even more engagement.

bottom of page